Lujaina Al Kharusi is the Chief Executive Officer of Envago, a social and e-commerce platform for adventure travel. A native of Oman, Lujaina’s business acumen and passion for entrepreneurship started at the young age of 13 when she helped her family run their business. Lujaina seized the opportunity and developed an eye for customer trends. With such skills, she is more equipped than ever on finding opportunities and bridging gaps in a very competitive market.

Prior to launching Envago, Lujaina founded two companies in retail operations and services, Mennez and Nine.  Before launching her own companies, Lujaina spent 13 years in business development at Oman’s biggest telecom companies TRA Oman, Ooredoo and Awasr.

In her spare time, Lujaina is committed to supporting Oman’s youth.  She recently launched her website www.lujainasaif.com to mentor young entrepreneurs on how to develop their business today.