Supported by the latest travel and consumer data, this session will explore how today’s traveller in the Middle East and Africa has evolved since pre-pandemic days. What do changes in demographics and spending levels say about post-covid duty free shopping in the region?
Delegates will hear from travel retail research specialist Pi Insight, whose Managing Director Stephen Hillam will present findings from an exclusive study carried out for the MEADFA Conference. A perspective from the High Street will be provided by respected global market analyst Euromonitor, whose Research Manager for Sub-Saharan African Christy Tawii will present the latest data on consumer trends in the region.
To hear the brand perspective, the session will also feature JTI Worldwide Duty Free General Manager for the Middle East, Africa, UK & Ireland Philip Haine.
