The opening keynote address on day 2 of the MEADFA Conference will focus on the factors that make the African continent so rich in potential. Award-winning business leader and sustainability champion, and the youngest African to be inducted into the African Leadership Hall of Fame, Roberta Annan is a fashion entrepreneur and the founder of the Africa Fashion Foundation (AFF), created to empower designers and brands in Africa. Born and based in Accra, she will share her insights on building brands in Africa and tapping into the potential of the continent’s consumer market.
