Smriti Kataria currently leads Near’s Global Marketing & Research initiatives, and is responsible for developing & leading the company’s communications and positioning for their data-driven mobile marketing and consumer insights business.

Prior to joining Near, Smriti was heading brand & market communication for Airtel, the third largest telecommunication provider globally. She has several years of diverse experience in sales, marketing, product management and new business development.

Smriti holds an MBA from the Management Development Institute, Gurgaon in India. In her spare time she enjoys portrait photography and leisure travel.