Focus on African shoppers

Africa may be travel retail’s smallest region in terms of duty free sales, but its increasingly affluent travellers are among the highest-spending customers in some airports and on certain long-haul routes. In this session, delegates will hear from some of the companies with experience of catering to African shoppers, and of adapting to their brand and product preferences, motivations to purchase and attitudes towards local and international brands.

Featuring Tourvest Retail Services CEO Clive Jones and Lagardère Travel Retail CEO West Africa Sountou Bousso.